Last 14 Days
Leads: 11
Live Transfers + Appointments: 5
— Over the last 14 days, 11 leads generated with 5 live transfers or appointments resulted in a 45% lead-to-appointment rate, exceeding the 20% target, with $0 in tracked ad spend.
Last 30 Days
Leads: 12
Live Transfers + Appointments: 5
— Over the last 30 days, 12 leads generated with 5 live transfers or appointments resulted in a 42% lead-to-appointment rate, exceeding the 20% target, with $0 in tracked ad spend.
Last 5 Appointments & Live Transfers
2026-06-20 Appointment — Daniel
No Show
2026-06-20 Appointment — Corina Cabrera
No Show
2026-06-22 Live Transfer — Bob Epps
No Show
2026-06-23 Live Transfer — Elma
No Show
2026-06-26 Appointment — Margie
Showed
Common Concerns for the Client
- Why is my ad spend showing $0 — are my ads actually running?
- I only got 12 leads in 30 days, is that enough volume to keep my pipeline full?
- It's been almost 2 weeks since anyone reached out to me — is anyone managing my account?
Action Steps We Are Taking
- Audit the billing and spend tracking immediately to confirm whether ads are actively running and why $0 spend is recorded across both windows despite leads coming in.
- Reach out to Bob today to re-establish contact after the 12-day gap and confirm the outcome of his June 20 in-person estimate.
- Review current campaign budget pacing and targeting to identify any delivery issues, paused ad sets, or billing flags that could be suppressing spend and lead volume.
- Schedule a brief check-in call with Bob this week to align on lead quality, pipeline status, and set expectations for scaling volume as campaigns stabilize.
Objections & Reframes
- Objection: My ads are showing $0 spend, I don't think anything is running. Reframe: That's a fair concern and we're looking into it right now — the good news is leads and appointments are still coming through, so we want to confirm the tracking is accurate and make sure your budget is flowing correctly.
- Objection: I've only gotten 12 leads in a month, that feels low. Reframe: Volume is something we're actively working to scale, but your close rate is strong — 5 appointments from 12 leads is a 42% conversion rate, more than double our target, so the quality is there and we build on that as we increase spend.
- Objection: I haven't heard from anyone in almost two weeks. Reframe: You're right, and that's on us — we're reaching out now to make sure you're supported and to get a full update on where things stand, including that estimate from June 20.